Robert Cialdini Archieven - williamvanzweeden.nl

If You Have To Play By The Books, Show Empathy

Upfront note: I am not writing this article to curse the airline concerned. I understand these are strange times and strange things happen as such. I hope we can all learn from it and reconsider how we approach the ones we care about, both in personal and business relations. We Read more…

By William, 5 years12 May 2020 ago

person holding withered bouquet of flowers

Marketing

Those Who Give, Will Receive (or: Reciprocity)

Last week, I attended a seminar hosted by Denk Producties that featured Robert Cialdini as its main speaker. For a complete day, we learned about, and worked on, the psychology of persuasion. Great day, wonderful speakers, learned a lot. One of the six elements of persuasion is reciprocity. The act of giving. Those who Read more…

By William, 8 years8 October 2017 ago